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The Dos And Don’ts Of Logo Design

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23/02/2015  · Logo design is more than merely coming up with something that looks pretty; there are many things that have to be considered and implemented in order for a logo to make sense, catch the attention of an ideal audience, and set it apart. Today’s post is …

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After 30 years of doing graphic design, I’ve learned that developing a recipe perfect for any business isn’t easy. But I’ve also learned that, by following some rules of thumb, the chances of designing a successful logo that communicates a brand’s identity are improved. Here’s my master list of do’s and don’ts when designing a logo.

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In logo design, an icon is a simplified visual that captures the spirit of your brand. A common misconception is that your icon should literally be an image showing what your product or service is. While this may benefit some, it doesn’t have to be the case for all businesses. You can explore more conceptual (or even abstract) icons to emphasize what it is your company does. Browse various

The Dos and Don’ts of logo design. 13. SHARES. Share Tweet Linkedin. The vital ingredient to successful branding is a logo. A logo can provide the graphical shorthand that your consumer needs to find you online, in a shopping centre, amongst the direct mail and on a shelf in the grocery store. Obviously, you can do as some businesses do: you can draw yourself a circle, slap that company …